Obama vs. Romney: Dialing For Dollars And Votes – Infographic

During this year’s U.S. election, candidates channeled the power of apps and text messaging to appeal to voters, promote their party platform and fundraise.

CallerSmart analyzed how much telephones — smartphones, texts and anonymous phone banks — are bringing democracy to a digital environment. As it turns out, President Barack Obama or Republican presidential candidate Mitt Romney could thank cellphones for being elected on Nov. 6.

SEE ALSO: How Are Apps Shaping the 2012 Election? [INFOGRAPHIC]

Obama and Romney developed personalized mobile apps to tap into a more connected constituency. The president’s app was more popular on Androids, while Romney’s was downloaded more on iPhones. What’s more, this year’s presidential election is the first to allow donations via text message.

For more on the use of mobile in the 2012 election, check out the infographic below:

Source: Mashable.com

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s