Daily Archives: December 19, 2012

Business And SMS: Getting There – Infographic

Text messaging is now key to business communications. Texting for work is on the rise per a survey RingCentral recently conducted. Nearly 80% of adults text for work and 32% said they’ve even closed a business deal via text!

Source: Visual.ly, RingCentralConnect

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The Retail Industry And Mobile Business – Infographic

Cognizant analyzed the mobile web and app offerings of the top 100 retailers. Here is what we found about the current state of mobility in retail (infographic).

The mobile phenomenon almost caught retailers by surprise. Consumers warmly embraced smartphones and tablets in their daily lives and at a blinding and dramatic pace, permanently altering how they shop for products and services.

Retailers were forced to follow and to quickly offer mobile solutions to smartphone–wielding customers. Despite limited success, choice of multiple platforms and associated skill constraints, retailers responded by offering mobile optimized Web sites and native apps with many useful features for customers on the go.

To better understand how top retailers have responded to mobility, we analyzed the offerings ( Mobile Web and iPhone/Android apps) of players featured in the STORES.org list of Top 100 Retailers (we excluded restaurant chains like McDonald’s and Wendy’s from this analysis). The below infographic presents our insights on the current state of retail mobility based on this research:

  • A majority of top retailers have a mobile offering in place though a small, yet significant, number have yet to get onto the bandwagon.
  • A clear winning platform strategy has yet to emerge.
  • Though retailers offer a slew of useful features, mobile offerings have not met customer expectations.
  • There is tremendous opportunity to enhance the mobile customer experience.

We hope that as retailers define (or refine) their mobile strategies, they will be able to use these insights as inputs into the decision – making process.

Source: Cognizant.com

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The Importance Of Coupons In Business And Marketing – Infographic

Coupons have had a profound impact upon many generations of Americans since an Atlanta businessman printed the first-ever coupon in 1887. This Atlanta businessman wanted consumers to try his new product called Coca-Cola. More than a hundreds years after the first coupon became available, coupon usage and value have increased exponentially. Coupon value today is estimated in the billions as their usage is estimated to keep climbing in upcoming years. After the Great Recession, coupons have definitely made a come back with consumers wanting to save as much as possible in the tough economy. Check out the fascinating world of couponing with our America’s Coupon Craze Infographic!

Source: Creditseason.com, Visual.ly

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The American Economy In The 21st Century – Infographic

Our friends over at InetSoft Technologies recently created an infographic about “How the American Economy has Changed in the 21st Century”. Working with data visualization and business intelligence on a regular basis, we thought it would be interesting to do some analysis of how American industry has evolved just since the year 2000. Working with our friends at InetSoft, as well as with data from the U.S. Department of Commerce, Bureau of Economic Analysis website, we began by looking at how the percent of the U.S. GDP made up by various industries has evolved in just over 10 years.

Source: Visual.ly, BusinessReportingTools.com

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Companies Boosting Workforce Productivity – Infographic

A recent survey sponsored by Paychex and conducted by the Research Services division of CFO Publishing reveals that the majority of mid-market U.S. companies plan to maximize workforce performance and productivity by improving their HR functions, making better use of technology, hiring highly-skilled workers, and improving their ability to recruit, train, and develop employees.

Source: Visual.ly, Paychex

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