Daily Archives: March 13, 2013

Smartphones And Shopping Behavior – Infographic

“ Smartphone Influence Factor “ for Retail in-Store Sales Indeed, a recent released report from Microsoft, “Mobile in the Consumer Journey,” finds that 30% of average consumers use their smartphones to compare prices during shopping for both in-store , a figure that rises to almost 71% among savvy smartphone users , while another report from Deloitte , it mentioned that Over 60% of mobile shoppers use their smartphones while in a store, and another 50% while on their way to a store. Continue reading

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Facebook: What the Social Network Knows About You

On today’s “Off The Charts,” Scarlet Fu looks at a Cambridge University study that examines what Facebook “likes” reveal about users. She reports on Bloomberg Television’s “Market Makers.” (Source: Bloomberg)

Samsung S4: In Search of the Next ‘Hero Phone’

Wells Fargo Analyst Jennifer Fritsche and Bloomberg Industries John Butler look at the evolution of smartphones and carriers. They speak on Bloomberg Television’s “In The Loop.” (Source: Bloomberg)

Bobby Knight on “The Power of Negative Thinking”

Bobby Knight, former men’s basketball head coach at Army, Indiana University and Texas Tech University, talks about his career and his book “The Power of Negative Thinking: An Unconventional Approach to Achieving Positive Results.” He speaks with Betty Liu on Bloomberg Television’s “In the Loop.” (Source: Bloomberg)

Costco Has the Best Business Model

Strategic Resource Group Managing Director Burt Flickinger discusses the reasons behind Costco’s success. He speaks on Bloomberg Television’s “Market Makers.” (Source: Bloomberg)

5 Apps To Make Life And Work Easier – Infographic

Our world is very busy and we’d be able to enjoy life more if we didn’t waste so much time. While mankind hasn’t eliminated inefficiency yet, we have found several ways to expedite life tasks; making our lives easier and giving us more time to focus on what’s important. Continue reading

21 Rules For Effective Social Media Marketing Strategies – Infographic

Social marketing is the systematic application of marketing, along with other concepts and techniques, to achieve specific behavioral goals for a social good. Social marketing can be applied to promote merit goods, or to make a society avoid demerit goods and thus to promote society’s well being as a whole. This form of marketing is mostly driven by word-of-mouth, which results in earned media rather than paid media. Continue reading