Category Archives: Business

Modern Marketing: Science Or Art? – Infographic

the-modern-day-marketer_5268034448a7eThe modern day marketer has to have an expansive toolkit of knowledge these days. No longer are the times when an agency could get by with an organized account person and a witty copywriter. Nowadays, an agency needs a Swiss Army knife of people with a plethora of skills.

We illustrated the data from a survey by Jeff Rummer for Eloqua Experience 2013 to show what today’s modern marketing team is and the skills they need. Do you agree with the results? What kind of Modern Marketer are you?

Source: Lemonly

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How To Get On Your “Likers” News Feed – Infographic

why-more-people-arent-seeing-your-facebook-posts_5267fb084c5f8Facebook has become the largest social platform on the web. With 1.2 billion unique users and almost 700 million of those users actively using the site every day, it’s undeniably important to promote your business with that kind of audience exposure.

But just as Google and other search engines use algorithms for presenting information, Facebook has an algorithm they use to show posts on users’ news feeds. Once you grow your following and have an audience, how do you make sure you get on their news feeds?

Source: HubShout

How Facebook Can Get You Fired – Infographic

fired-for-facebook_52670117e4bd3We’ve all heard the horror stories about employees lashing out on social media about their jobs. This infographic shows how social media can carry heavy consequences for both employers and employees.

7 in 10 adults use social media, and the average person spends 15.5 hours per month on Facebook alone. This gives ample chances for employees and employers to create some large social media blunders-especially when 1 in 4 don’t manage their privacy settings.

Some states have created laws to protect employees and employers, but the laws in each state differ. While the First Amendment protects you from legal consequences, it won’t protect you from having to pay the piper after a rant on Facebook. Continue reading

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Netflix And The Battle Over Original Content

S&P Capital’s Tuna Amobi, Swan Wealth Advisors’ mark Sebastian and Bloomberg’s Jon Erlichman examine Netflix’s business model. They speak with Trish Regan on Bloomberg Television’s “Street Smart.” (Source: Bloomberg)

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Why Apple Hired Burberry’s Angela Ahrendts

Scott Galloway, a professor at NYU’s Stern School of Business, discusses why Apple hired Burberry’s Angela Ahrendts with Mark Crumpton on Bloomberg Television’s “Money Moves.” (Source: Bloomberg)

Business Management: Habits Of Successful People – Infographic

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Many C-level executives have distinctive formulas to reach business success, and some of the techniques are surprisingly peculiar. Does your pursuit of corporate victory by way of traditional practices need adjusting? We’ve collected some extremely successful CEOs’ unconventional habits to prove that winning isn’t always about staying inside the lines.

Source: AMEX OpenForum

Time To Trash The Consulting Handbook: How Not To Manage Your Business – Infographic

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It is time to trash the consulting handbook. Many businesses, big and not so big, operate under an old school regime of corporate commandments. In this infographic, we play fact vs. myth with some business misconceptions that are still running rampant. Boost your business by applying these more modern tips on management.

Source: AMEX OpenForum

By The Numbers: Women And Small Businesses – Infographic

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Women in business become the norm. Over the past 10 years there has been a drastic increase in women lead businesses. Have a look at this infographic and 8 encouraging facts.

Women and small businesses by the numbers, as compiled by the House Small Business Committee.

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Google’s Share Price Hits $1,000: Everything You Should Know

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Why Peyton Manning Is The Most Valuable Football Player

Selling To Marketers: Tips And Best Practices – Infographic

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This infographic shows what works and what not when you approach marketers to sell technology or vendor services.

These best practices are compiled from lead generation campaigns targeting marketers from 2010-2013, including 1.45 million call and email attempts, and more than 20,000 conversations with marketing executives. These calls resulted in more than 830 qualified appointments and $4.8 million in revenue generated. Source: Leadjen

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Blogging Tips: How To Promote Your Blog Post – Infographic

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Have you ever been frustrated after writing a blog post because it didn’t get any traffic? This infographic is full of tips to help you prevent that from happening again. Source: Lezal Marketing

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Effective Communication: Enterprise Social Networks – Infographic

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Enterprise social networks eliminate the need for pointless meetings & cluttered email inboxes. They allow for more effective and collaborative communication. This graphic illustrates that. – Company.com

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How To Become An Asset In The Sales Department – Infographic

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Sales Tips: This kind of sales focus turns you into an asset. Provided by Company.com

Social Media Consultants: How To Understand A New Client And Create New Content Ideas – Infographic

Social media and economic circumstances have created a new job and business opportunity for many people: Social Media Consultant

While many of the newly created social media consultants have the necessary experiences to deal and service a business client, many have only acquired their knowledge by posting “cat pictures” in the past. For those, this infographic will be of great value. While not perfect and by no means enough to replace important experiences and knowledge, the information provided is a good start to learn the basics on how to approach a new client and the new challenge.

By the way, for big or small businesses looking for social media help, don’t underestimate those that have created some influence with posting cat pictures. They know very well how to build and reach an audience. As we can see every day, that is something even many of the big brands, and big consulting companies, are still fighting with. Continue reading