Category Archives: Sport

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Why Peyton Manning Is The Most Valuable Football Player

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Sports Marketing: Why Not To Sign With Jay Z

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America’s Most Social Sports Teams – Infographic

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Using Kred and Klout averages, we determined the most social teams, and the most social leagues in professional North American sports.

Source: HuffingtonPost/ValaAfshar

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NFL: The Business of Fantasy Football

San Diego State University’s Scott Minto explains who’s cashing in on the $1 billion business that fantasy football has become.

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Red Bull Cliff Diving World Series in Azores Highlights

On “Hot Shots” Bloomberg’s Mark Crumpton reports on today’s most compelling images. (Source: Bloomberg)

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America’s Cup: Going High-Speed on the High Seas With Oracle

Oracle Team USA Helmsman James Spithill and America’s Cup Event Authority CEO discuss Oracle CEO Larry Ellison’s “America’s Cup” vision on Bloomberg Television’s “Street Smart. (Source: Bloomberg)

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IMG’s Mega-Money Empire: More Than Gisele

Sports and modeling agency giant IMG is about to be up for sale. While most of us know it for just that, its lucrative sports and modeling contracts, IMG’s big money maker is actually college sports. Bloomberg’s Cristina Alesci breaks down how the media conglomerate makes it dough.

A Peek Into Nike’s $100 Million Plan for 2016

Logo TheMainStreetAnalyst 8713679455_e0394e3f7e_zLorenzo Bustani, a young Brazilian marketing executive, explains how he’s advising Nike and other giant American brands that want a foothold in Brazil ahead of the Olympics. The bottom line? They need to make an impact on the community before they can make an impact on the consumer. As part of “The Real Brazil” special series, he gives Bloomberg’s Trish Regan a tour of a Rio skatepark built by Nike – but with no trace of the company’s logo.

Shaq: Steve Jobs Wouldn’t Give Me the First iPhone

Former NBA Player Shaquille O’Neal discusses his interest in the tech world. He speaks with Jon Erlichman on Bloomberg Television’s “Bloomberg West.” (Source: Bloomberg)

Nike vs. Adidas vs. Puma: By the Numbers

Bloomberg News reports on athletic apparel. What’s “In” in Football, Soccer and Sports apparal in general?(Source: Bloomberg)

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Happy Birthday, Michael Jordan. Stats and Facts about the famous #23

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4,000 runners started January 2013 running. 75% of runners who skip February won’t run again this year. Don’t be that statistic.

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Super Bowl commercials can be funny or sexy or touching. They advertise everything from soda to beer to cars to laundry detergent. But how often do they feature a woman wearing more than a bikini or a minority as the … Continue reading

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Infographic about Social Networking during the Super Bowl.