Tag Archives: Consumers

Reminder: The Power Of Guest Blogging – Infographic

guest-blogging-benefits_525a705d265d7Infographic explaining the benefits of guest blogging and how guest posting on other peoples blogs can bring traffic and sales for your site. Continue reading

Big Data Marketing: The Benefits – Infographic

the-benefits-of-big-data-marketing_5229ff928b82aEach day, consumers are voluntarily posting vital information about their likes and dislikes on social media sites. If this data can be captured and adequately organized, businesses can have at their disposal the exact information they need to improve their marketing efforts. The advent of progressive, human activity has led to a staggering acceleration of generated data, however the collection of these data sets have become difficult to process using on-hand database management tools or traditional data processing applications.

Source: Iconic Mind

What Consumers Do On Social Media – Infographic

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In the last 5 years, social media has exploded in popularity with both consumers and businesses. But, are businesses taking advantage of the insights they can glean from listening and interacting via social media?

Source: Ciceron

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Shoppers Beware: How Retailers Are Spying on You

Identifying the online behavioral patterns of consumers is a walk in the park compared to the challenge physical tracking poses for marketers. The solution? Companies are turning to high-tech gadgets, even spy gear, to collect data about customers. Bloomberg’s Rachel Crane takes a look at a few of these sneaky devices.

Desired Brands In The U.S. – Infographic

Brand Desire is the world’s largest study into why we love the brands we love.The study is a thorough analysis of 3 years of data compiled from over 60,000 consumers on 900+ brands in six countries to identify what creates, destroys and sustains brand desire. Continue reading

Marketing And Advertsing: The Rise Of Coupons – Infographic

Are you crazy about couponing? You’re not alone! Believe it or not, 80.6% of consumers use coupons on a regular basis.

Yes, it’s true that coupon mania has been on the rise over the last few years; even more so after TLC’s hit reality series, “Extreme Couponing,” aired in 2010. Though pretty apparent by the title, the show chronicles – you guessed it! – extreme shoppers and their coupon-consumed lives. Continue reading

The New Online Coupon Strategy for 2013 – Infographic

As retailers use new technology to interact with potential customers, the strategies of finding and using online coupons has fundamentally changed. This infographic is designed to help consumers understand these changes. Continue reading

Why Advertise On Connected TV – Infographic

YuMe, in conjunction with Frank N. Magid Associates, Inc., released results of an extensive survey on the future of Connected TV in the marketplace. The study includes insight into rapidly-growing adoption rates, analysis of components in the broader Connected TV environment, and many details about Connected TV and Smart TV adopters and their preferences. Continue reading

The Mobile Banking Revolution – Infographic

Who’s leading the mobile banking revolution? Consumers. They’re pushing for banks to do more with the mobile channel — and they’re rewarding banks that answer the call by paying overdue debts faster and responding quickly to fraud alerts. Continue reading

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As we speak, consumers are researching products and services, making purchases and then talking about their experience with that product or service with their friends in social networks.   All from a device that fits in their back pocket.

The Importance Of Coupons In Business And Marketing – Infographic

Coupons have had a profound impact upon many generations of Americans since an Atlanta businessman printed the first-ever coupon in 1887. This Atlanta businessman wanted consumers to try his new product called Coca-Cola. More than a hundreds years after the first coupon became available, coupon usage and value have increased exponentially. Coupon value today is estimated in the billions as their usage is estimated to keep climbing in upcoming years. After the Great Recession, coupons have definitely made a come back with consumers wanting to save as much as possible in the tough economy. Check out the fascinating world of couponing with our America’s Coupon Craze Infographic!

Source: Creditseason.com, Visual.ly

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Mobile Shopping: Local Search And In-Store Shopping – Infographic

Shoppers are increasingly turning to the web, according to comScore’s 5th Annual Local Search Usage Study. While this may not be a revolutionary finding in 2012, the study did make a surprising discovery: shoppers, especially those equipped with mobile devices, are actually utilizing local search and not merely purchasing online. That’s right; shoppers are seeking to buy in-store, locally. This means it is vital for small retailers to appear in local search. Find out just how important this is to consumers and businesses.

Source: Visual.ly

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The Future Chinese Consumer – Infographic

The Chinese consumer is evolving. Key trends are shaping the consumerlandscape in China, which means consumers will look, feel, and act different from today

Source: Visual.ly

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The Mobile Revolution Is Changing Retail And Consumer Behavior – Infographic

The mobile revolution is changing the way retailers display and sell goods as well as where and how they interact with customers. As consumers embrace mobile shopping, their behavior is also fundamentally evolving along with the new technology. In this month’s Visual Trends infographic we take a look at what this mobile revolution means for both customers and retailers and how retailers can prepare.

Source: Visual.ly

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What Is Digital Marketing – Infographic

Digital marketing is the use of internet-connected devices such as computers, tablets, smartphones and game consoles to engage with consumers and other business partners. This infographic helps you to gain a better understanding of the subject.

Source: Visual.ly