Tag Archives: Facebook Exchange

Facebook® Exchange Data Comparing Q1 And Q2 2013 – Infographic




Netmining examines Facebook® Exchange impressions, clicks and media spend growth between Q1 and Q2 in 2013.

Source: Netmining

Online Advertising And Marketing: Standard Web Retargeting vs. Facebook Exchange (FBX) – Infographic

How does standard web retargeting stack up against Facebook Exchange (FBX)?

Facebook Exchange (FBX) was, without doubt, the hottest thing that launched in online advertising in 2012. It opened up Facebook’s massive audience and ad inventory to programmatic buying, specifically retargeting, an online advertising channel already exploding in growth. Continue reading