Tag Archives: Likes

Facebook Posting: What To Post To Get More Likes And Shares – Infographic

what-you-should-post-on-facebook-to-get-more-likes--share_5253eccbac7fe

 

 

People love to share different type of content on Facebook and when friends view the content and like the page, it would be the great feeling. Here are some points of post that inspire people to share your content.

Source: Clear Copywriting

20 Ways To Get More Pinterest Followers Part 1 – Infographic

Would you like more Pinterest followers? More Pinterest followers will lead to more pins, repins, likes and comments. This can help engage your audience better and drive more traffic to your website. You will find 20 useful tips which will help you gain more Pinterest followers in this two part infographic series. Continue reading

Facebook: What the Social Network Knows About You

On today’s “Off The Charts,” Scarlet Fu looks at a Cambridge University study that examines what Facebook “likes” reveal about users. She reports on Bloomberg Television’s “Market Makers.” (Source: Bloomberg)

Do Facebook ‘Likes’ Mean Anything?

Do Facebook ‘likes’ mean anything? – John Dvorak’s Second Opinion – MarketWatch.

Why does anyone think that Facebook “likes” have any meaning whatsoever? To me, it’s the height of stupidity to ever click “like” or pay any attention to the idea that something has a lot of likes.

I say this in reaction to some new Flash or JavaScript code that is cropping up all over the Web. You search for something on Google and then click on a site. Instead of actually going to the site, the entire front page grays out and a small Facebook logo appears in the middle.

 

Yelp’s shares drop in the week since Facebook unveiled Graph Search. Should Yelp try to find itself a suitor?

 

The thing is dinky and says “like.” It’s apparently a “like” button estranged from your Facebook Inc. (NASDAQ:FB)  account that you are encouraged to click on. There is a diminutive “x” for those of you who have no intention of clicking “like” for a website you have yet to even view!

 

This to me is the height of idiocy about the whole phenomenon. Yes, let’s just like this or that randomly without meaning or intent, just because we can.

 

It makes useless the whole idea in the first place, but the addlebrained users of Facebook don’t seem to mind.

 

This is part of a bigger trend: the cheapening of the value of crowdsourcing. It’s now officially riding off the tracks.

 

LinkedIn Corp. (NYSE:LNKD) , for example, automatically promotes the idea of “endorsing” random strangers or connections that are hardly much more than people you’ve met.

 

LinkedIn keeps hounding users and demanding they endorse people. I have accumulated so many endorsements (since I have a large network) that it’s completely ridiculous. I have never asked for anyone to endorse anything, yet I have hundreds of endorsements and few, if any, are from people with whom I’ve worked.

 

 

I’m most amused that my top endorsement is for blogging. But I’m also endorsed for video editing; I don’t even do video editing anymore.

 

The way I see it, the entire LinkedIn system is a mockery of itself. Is this to trick the shareholders into thinking the site is successful? Is it to give its users some sense that things are popping?

 

The most problematic case seems to be Yelp Inc. (NYSE:YELP) While I use the site consistently for backgrounders on places, mostly restaurants, I can see it going down the tubes if users started to horse around with the reviews.

 

For example, there is the Chicago Taco Bell that is flirting with becoming the city’s top-rated restaurant, now that Yelp users are hyping it up with five-star reviews. Many look to be tongue-in-cheek.

 

Here is a typical example: “We had a fantastic conversation with the lass that was working the window. I believe it involved Snoop Dogg references. … We pulled into a spot because we just didn’t see how a fast-food chain could get the order right on the first pass. Imagine our delight when we realized that they had nailed it! Following such a glorious experience, my now-husband and I decided to have Easter dinner here when we couldn’t get back home one year. Two thumbs up!” That’s a five-star review. Read Yelp reviews of Taco Bell on North Clybourn Ave.

In the fight for attention, Hollywood is trying to make compelling experiences by touting cutting-edge technology. DreamWorks Animation CTO Lincoln Wallen discusses.

 

My initial thought says that all crowdsourcing will naturally deteriorate, as people realize they are being exploited for someone else’s gain. But this stems from some liberal nonsense I may have learned in college.

 

People get bored and amuse themselves by promoting things such as a Taco Bell being the best restaurant in Chicago. Then it snowballs and the mechanism breaks.

 

As for the little “like” buttons I’m seeing on Web pages I have to click past? I hope it’s something that will drive people into a revolt against this whole social-networking scene. It’s more than a little annoying.

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The Social Sickness: Social Media Addiction – Infographic

Social media addiction: a disease likely affecting millions, but one that’s hard to track because it comes in many forms. The afflicted may reveal themselves as serial likers. They may have push notifications set for the most minor of social media updates. They may self-identify as “mavens,” “gurus” or “ninjas.”

But regardless of their appearance, they do walk among us. Of that we can be sure.

The following infographic, which comes by way of the marketing software company Marketo, details 10 of the most common types of social media fiends.

There’s “The Constant Checker,” who can’t go more than a few minutes without looking at his Twitter mentions or Instagram likes. There’s the Klout-obsessed “Self-Proclaimed Influencer.” There’s also the “Multi-Mayor,” who has to check in to a location every time she moves ten feet.

Any of these stereotypes hit a little too close to home? We certainly have to admit some do here. Check out the full infographic  for more. Then let us know in the comments — which of these personalities do you identify with? Are there any you would add?

Source: Mashable.com, Marketo

Facebook Begins Eliminating Fake Likes

Facebook Begins Eliminating Fake Likes.

Facebook has begun eliminating fake Likes on brand Pages, after pledging to ramp up security in August.

On Wednesday, the social network started weeding out bogus Likes caused by compromised accounts, deceived users, malware or purchased bulk Likes, it confirmed to TechCrunch.

Less than 1% of Likes on a page would be removed, “providing they and their affiliates have been abiding by our terms,” Facebook said in a blog post.

The percentage is consistent with data provided by PageData, an independent Facebook Page tracking service.

Among Pages with the most total Likes, Texas HoldEm Poker saw a loss of more than 96,000 Likes in the past day, according to the service. That clocks in around 0.15% of its 65.3 million total Likes.

Other top offenders included singers Rihanna who lost 28,000 Likes, Shakira who shed 26,000 and Lady Gagawho dropped 34,000.

Zynga‘s Farmville game was another big loser with 45,000 Likes gone.

Facebook previously said it had “dedicated protections” against threats that result in fake Likes, but emphasized that these improved systems to safeguard the network’s integrity “have been specially configured to identify and take action against suspicious Likes.”

“Users will continue to connect to the Pages and Profiles they authentically want to subscribe to, and Pages will have a more accurate measurement of fan count and demographics,” Facebook wrote in its August post. “This improvement will allow Pages to produce ever more relevant and interesting content, and brands will see an increase in true engagement around their content.”

Facebook did not immediately respond to requests for comment.

Do you subscribe to any Pages on the fake Likes offenders’ list? Tell us in the comments below.

Source: Mashable.com

Is Your Self-Worth Measured With Facebook Likes

Not getting enough Facebook love? You’re not alone, and Nitrozac and Ziggy of The Joy of Tech are here to help, putting things into perspective for us.

The cartoonists make a good point: How can there be elation without the depths of despair as a counterpoint? Can there be good without bad? Will there be “Likes” for this Sunday Comic?

Source: Mashable.com, Joy of tech

Major Brands: Social Media Is Great – How Do We Make Money Off It?

Social media has captured the minds of the world’s population, especially those of corporate marketing and sales executives. While social media platforms and its users are having a great time, sales and marketing ideas are still limping and it seems nobody is able to come up with reasonable ideas to monetize on the new way how people interact with each other.

Recent reports about Facebook and some of their clients display the misery quite drastic. In the week of Facebook’s IPO, General Motors announced to quit buying ads on the site. At that time GM had a social media budget of $30million and intended to buy Facebook ads for $10million. This is plain and simple unbelievable. GM’s idea gives the impression that many big companies see social media platforms as nothing else than new age magazines.

Taking a look at the diverse GM’s Facebook pages and Twitter profiles opens up an unused treasure box. There are hundred thousands of likes and follows, but it seems that there is not much of real social media action going on.

The corporate Facebook page has 400,000 likes and 9700 talking about it. That’s roughly 2% of all likes. What? GM is posting on a regular basis and people like the posts and comment on it. Here is when the problem of social media hits GM: There is nobody to interact with the people commenting on the posts. GM seems to respond to comments that display negativity, which is a good thing. However, there are 100’s and 1000’s of opportunities daily “to sell”, and these opportunities are wasted, by ignoring the interaction when people enter the showroom, which the Facebook page actually is.

Think back 10 – 15 years. You stand in your showroom, somebody walks in and is looking at the cars, nobody cares about the prospect and the prospect walks out without any communication whatsoever. Can you imagine what the sales manager would say? This might sound ridiculous to some, but in essence, this is what the Facebook page is, your showroom.

Here is another example: Again, go back 10  – 15 years and imagine what a company would have done with 400,000 contacts that showed interest. And? What do you think? At that time the phone number was the hot commodity. Remember telemarketing? That’s what they did. They gave the numbers to a marketer and called all 400,000 people, and they made sales. I know, selling a car is different from selling a credit card or life insurance, but it will create a lot of leads and they will turn into sizable sales.

This is the concept that will make your social media presence on Facebook, Twitter or any other social media site successful. People like and commenting on your page is your phone number that you need to get in touch with them. Buying ads is not what will create a lot of leads and sales. Keep in mind, your likes and the comments are warm leads, people came to you, they must be treated as such.

I was riding the GM story in this example. GM is not the only one that is performing poorly in the new sales environment. You can take a look at almost any corporate Facebook page or Twitter profile and see the same negligence. Food stores, any other retailer and everyone else that has something to sell. Look at your social media sites and connect the dots to your old conventional sales methods. This is how you can make money and profits from social media. And connecting the dots is really all you need to do.

Read also: Why Every Major Brand Should Use Empire Avenue

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How And When to Get More Likes And Shares On Facebook – Infographic

If you’re looking to get better engagement out of your Facebook posts, add more pictures and start speaking in the first person.

Social media data expert Dan Zarrella — who tracked and analyzed more than 1.3 million posts from the 10,000 most-Liked Facebook pages — has released details about which posts get the most likes, shares and comments on Facebook, from post type and length to the best time of day to add updates.

Photos bring in the highest number of engagement across the board, followed by text and video, according to Zarrella. News links bring in the least numbers of likes, shares and comments.

Meanwhile, posts with a high number of self-referential words such as “I” and “me” get more likes — a tactic that doesn’t work well on Twitter.

“Overall, the best strategy for Facebook, as well as all kinds of social media marketing, is to create a lot of interesting content and share it,” Zarrella told Mashable. “On Facebook, visual content does especially well. It’s also important to be passionate, not neutral.”

This means that both positive and negative posts tend to do well with engagement.

Timing is also key. Updates posted later in the day (Eastern Time) bring in more shares and Likes, but they tend to peak around 8 p.m. Shares trickle off around the end of the work day (6 p.m.).

“Publish when others aren’t, such as later in the day and on the weekends,” Zarrella advised.

For example, Facebook posts that go up on Saturdays and Sundays tend to get more Likes than those during the week. Similar to Twitter engagement, Facebook posts do better earlier in the week than later: Thursday is the least active day for Likes…Read More

Source: Mashable.com, Dan Zarella