Tag Archives: M-Commerce

The Booming Trend Of Mobile Commerce – Infographic

The trend of mobile commerce has increased among the people as it makes human activity simpler. Let’s look out this mobile commerce infographic that shown figures of activity done with mobile device. Continue reading

Advertisements

Mobile Commerce Statistics And Trends – Infographic

By 2013 more people will use mobile phones than PCs to get online

54.9 percent of U.S. mobile subscribers owning Smartphones as of June 2012

2 out of 3 Americans who acquired a new mobile phone chose a smartphone

66% of smartphone owners are from 24-35 of age group

Global Mobile Payment Transaction Value (2012-2015)

Year Amount ( In Billions)
2012 $171.5
2013 $243.5
2014 $345.7
2015 $490.9

US M-commerce Sales Statistics 2012-2015

Year Revenues ( in Billions)
2012 $11.6
2013 $17.2
2014 $23.7
2015 $31.0

41% of Smartphone owners have made a purchase from their mobile phone

Categories Percentage
Travel Reservations 17%
Apparel 16%
Food and Beverages 15%
Toys and Games 11%
Electronics 11%
Home Goods 8%
Sporting Goods 4%
Books 4%
Jewelry 3%
Other 8%

80% of mobile users prefer locally relevant advertising and 75% are more likely to take an action after seeing a location-specific message.

79 % of Smartphone owners use a smartphone to help with shopping and 70 percent use phone in store. Out of those

How Smartphone owners use their device for shopping

  • 54% located a retailer and 46 percent called a retailer
  • 49% compare prices to help decide
  • 44% read reviews and product info
  • 40% looked for promotions and discounts
  • 34% search in-store inventory
  • 28% used a discount coupon on phone.

74 % of smartphone shoppers have made purchase following research on phone.

The average annual spend on mobile purchases is US$300.

78% of retailers plan to invest in mobile commerce this year

69% of retail executives said mobile is an important strategic initiative

Source: Go Globe