Tag Archives: Marissa Mayer

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Marissa Mayer: Why Vogue Wanted Me Upside Down

“Lunch Money” Host Adam Johnson reports on Yahoo CEO Marissa Mayer speaking at the TechCrunch Disrupt conference. (Source: Bloomberg)

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Marissa Mayer ‘Destroying Value’ of Yahoo: GigaOm Founder

Om Malik, founder of GigaOm, talks about Marissa Mayer’s first year at Yahoo and the dependence on Google services after the brief outage last week. He speaks on Bloomberg Television’s “Bloomberg West.” (Source: Bloomberg)

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Why Did Marissa Mayer Want To Lead Yahoo?

Bloomberg Businessweek’s Brad Stone talks about his new cover story on Marissa Mayer’s first year at Yahoo.

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Yahoo CEO Marissa Mayer Faces Shareholders for First Time

Bloomberg senior West Coast correspondent Jon Erlichman previews today’s first shareholder meeting for Yahoo CEO Marissa Mayer and looks at the moves she’s made in her first year at the helm. He speaks on Bloomberg Television’s “In The Loop.”

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Yahoo’s Reboot: How Mayer Is Redesigning Web Search

Yahoo redesigned its U.S. Web search as Chief Executive Officer Marissa Mayer works to revive growth at the Internet portal. Doug MacMillan reports on Bloomberg Television’s “Bloomberg West.” (Source: Bloomberg)

The Yahoo-Tumblr Deal: Why They Paid $1.1B

Logo TheMainStreetAnalyst 8713679455_e0394e3f7e_zBloomberg’s Dominic Chu explores the $1.1 billion acquisition of the social blogging site Tumblr by Yahoo as CEO Marissa Mayer continues to remake the internet company even as the share price soared by more than 70 percent in the last year. CEO Mayer believes the acquisition will enable Yahoo! to grow its audience by 50%, and grow traffic by approximately 20%. He speaks on Bloomberg Television’s “In The Loop.”

Yahoo’s Marissa Mayer Executing Major Search Revamp

Logo TheMainStreetAnalyst 8713679455_e0394e3f7e_zYahoo CEO Marissa Mayer plans to unveil tools for Internet search, including making it easier to find information on mobile devices, stepping up efforts to nab share from Google. Douglas MacMillan reports on Bloomberg Television’s “Bloomberg West.” (Source: Bloomberg)

Yahoo CEO Marissa Mayer Goes Punk for Fashion Gala

Logo TheMainStreetAnalyst 8713679455_e0394e3f7e_zBlomberg’s Sara Eisen reports that Yahoo CEO Marissa Mayer got into the spirit of the night while attending the gala opening of the Metropolitan Museum of Arts’ new show “Punk: Chaos to Couture.” She speaks on Bloomberg Television’s “Bloomberg Surveillance.”

 

Yahoo Turnaround Plan Hits Snag on Sales Forecast

Bloomberg senior markets correspondent Julie Hyman reports that CEO Marissa Mayer’s turnaround plan for Yahoo! is facing setbacks as the company’s second-quarter sales forecast may fall short of analyst estimates. She speaks on Bloomberg Television’s “In The Loop.”

Yahoo’s Mayer Looks For Deeper Apple Integration

In today’s “Movers & Shakers,” Bloomberg’s Betty Liu reports that Yahoo CEO Marissa Mayer is in talks to strengthen the company’s mobile integration into Apple products. She speaks on Bloomberg Television’s “In The Loop.”

Yahoo’s Marissa Mayer – How Well Is She Doing?

Marissa Mayer, Yahoo’s new Chief is trying to infuse new life into the company and , so far, so good, it seems she gets some traction on the long road ahead.

What do you think? Is she doing a good job? Can she bring Yahoo back to the top?

Women In Engineering, Computer Science, Technology, Hall Of Fame – Infographic

Did you know that Ada Lovelace, a computer scientist from England, is considered to be the first computer programmer? With her code-like language, she created a model for Charles Babbage’s analytical engine in the mid-1800s.

Nearly two centuries later, there are some very impressive women working in technology, such as Yahoo CEO Marissa Mayer and Facebook COO Sheryl Sandberg. However, women still only make up just 25% of the workforce in STEM — that is, science, technology, engineering and mathematics — careers.

This infographic takes a look at some of the brilliant ladies whose contributions to the STEM fields are an inspiration to all women — and men.

SEE ALSO: STEM Careers: The Need to Get More Women Involved From the Start

Take a look at this Hall of Fame for women in tech, science, engineering and math, created by Institute of Electrical and Electronics Engineers; then, let us know how you think we can encourage more women and girls to enter STEM careers in the comments section.

Source: Mashable.com, Institute of Electrical and Electronics Engineers

Marissa Mayer Pledges to Take Yahoo Back to Its Roots

Marissa Mayer Pledges to Take Yahoo Back to Its Roots.

Marissa Mayer outlined her plans for Yahoo’s future in her first earnings call as CEO of the beleaguered digital media enterprise. The company’s third-quarter earnings were better than expected: Earnings-per-share were 35 cents on revenue of $1.09 billion, compared to analysts’ estimates of 26 cents per share on revenue of $1.08 billion.

Mayer began the call by talking about recent changes to Yahoo’s culture, which has a new commitment to “open dialogue” and “transparency.” Employees’ quarterly individual goals have been mapped to company goals. They have also been given free phones and free food in an effort to make Yahoo “the absolute best place to work.”

Mayer identified Yahoo’s “core products” as search, mail, ads, mobile, news and the homepage — in that order. She emphasized that Yahoo would not change direction dramatically; rather, “[we’re] going back to our roots as a consumer Internet company focused on consumer experience,” she said.

“I don’t think there’s a giant pivot… I think this is about improved execution,” she added.

Mobile came up repeatedly during the call. “Some point in the future Yahoo will have to be a predominantly mobile company,” Mayer acknowledged, adding that Yahoo needed more mobile engineers. She noted that the company recently deployed a redesigned mobile search page across 23 pages, “resulting in increased usage,” and that an update to Flickr for Android received “rave reviews.”

One analyst asked Mayer whether Yahoo would go after more of the local ad market. “Local … is very hard to do well,” she said, and as the former head of local services at Google, she would know. “I think our local offerings are good at the moment [and] I think it’s hard to take that next step to provide even deeper functionality … [It’s] probably not an area where we’re going to invest moving forward,” she said.

Mayer and new CFO Ken Goldman both suggested that Yahoo’s search partnership with Microsoft has been less than satisfactory, but did not elaborate on their plans to address it.

Goldman did not issue fourth-quarter guidance, saying he had not been with the company long enough. (His first day was today.)

Many had expected Mayer to announce some acquisitions — namely, that of restaurant reservation service OpenTable, and possibly advertising tool PubMatic and mobile ad company Millennial Media. Mayer said Yahoo does not “have particular acquisitions in mind today” and that any future acquisitions would be “less than $100 million.”

Image courtesy of Flickr, jolieodell

Source: Mashable.com

Yahoo Faces Mayer Dilemma: Stay A Media Company Or Go Social?

Yahoo Faces Mayer Dilemma: Stay A Media Company Or Go Social?.

A drastic turn in Yahoo’s future could be announced tomorrow as the search engine company releases its first quarterly earnings report since it brought on Marissa Mayer as CEO. The former executive at Google has made some moves during her short tenure as the leader, but Reuters is reporting that the next announcement on the revival of the struggling search engine will be on Monday when it reports its quarterly results.

For years, the company has become enamored with content creation, signing deals with ABC NewsCNBC, and DailyMotion to share content, among others. But with the hiring of Mayer, the company is changing things up in order to restore the company to its former glory. And that means that it’s faced with its most complex decision in recent history: does it abandon media-sharing and content creation in favor of building out a more social product?

Yahoo needs to find something that will bring people back to its network of sites and engage with the content more. Reuters says that Yahoo has been criticized for allowing these sites to “stagnate” – there’s not much appeal to them and nothing will drive people back to it. Its CEO wants to make it more interactive, adaptable, and useful on the myriad of devices out there, including tablets and mobile devices.

To that end, is abandoning its content sharing partnerships entirely the smart move for Yahoo? In its 2011 annual report, Yahoo recognized that its stiffest competition is going to come from Facebook, Microsoft, AOL, and, naturally, Google, all of whom offer a variety of Internet products that rival the search engine. Not only that, but advertising networks are helping to make it difficult for the company to compete for a share of advertiser dollars.

With Mayer’s product-oriented background, Yahoo could find itself going after Facebook and Google to reclaim its honor. The company has acquired a lot of companies over the past 18 years, but has yet to fully integrate them into the fold. This new direction presents a 180-degree shift in direction set forth by Mayer’s predecessors and, as Reuters notes, could pose some risks, specifically abandoning media partnerships that have given the company incredible traffic, something championed by former CEO Ross Levinsohn.

Earlier this year, there was an inkling about Mayer potentially taking the payment from the company’s sale of its Alibaba stake and using it to go after acquisitions of smaller companies, something that Google has been doing over the years. That plan never happened and the money went back to investors. Nevertheless, the opportunity for Yahoo to move and start acquiring small startups to build out its Yahoo social network is ripe for the taking.

Just making improvements to Flickr to compete with the capability of Facebook and Picasa could be a great start to shift the company to a more social business. Other Yahoo-owned companies that could be folded into a potential social play include IntoNow, Dapper, Upcoming.org, and many others. And with Yahoo suing Facebook alleging patent infringement (and who ultimately settled), this could be the company firing its opening salvo across the bow of Facebook letting it know it’s here to compete.

But with more advertising and media startups that it acquired over the years such as BlueLithium, Interclick, Associated Content, and others, it’s going to be interesting to see how Yahoo can move past its traditional monetization strategy of being all about content, not to mention search and email.

We’ll find out more tomorrow as the company releases its quarterly earnings.

Image credit: Justin Sullivan/Getty Images

Source: The Next Web

 

Yahoo Gets a New CFO

Yahoo Gets a New CFO.

Ken Goldman will soon join Yahoo as its new Chief Financial Officer, the company announced today. Starting October 22, he will be responsible for Yahoo’s global finance functions including financial planning and analysis, controllership, tax, treasury, and investor relations.

Goldman will be replacing Tim Morse, who had joined Yahoo in June 2009 and will leave the company later this fall. As the new CFO, Goldman will be reporting directly to Marissa Mayer, who left her role at Google last July to become Yahoo’s new CEO.

“Ken is one of the most accomplished and respected financial executives in the technology industry having served as a CFO for more than 25 years, and we’re thrilled to have him join Yahoo. His track record leading the financial strategy and stewardship of many successful public and private companies makes him an ideal choice for Yahoo as we enter our next phase of growth,” Mayer said.

Mayer’s comment is a reference to Goldman’s experience working at companies such as Fortinet, Oracle-owned Siebel Systems, Excite@Home, Sybase, Cypress Semiconductor and VLSI Technology. On her Twitter account, Mayer describedGoldman as a “Silicon Valley legend.”

Image credit: Justin Sullivan / Getty Images

Source: The Next Web

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