Successful small businesses know that incorporating just a few simple practices into your growth strategy can maximize sales opportunities. Identify the right tactics to support your sales and marketing goals. It is well known that a business plan is an essential key to small business success, but where will you layout your sales goals for the year and the strategies and tactics you’ll use to reach them? In your marketing plan, that’s where. If you don’t already have one, use the information in this informative infographic to get your started on identifying all your sales strategies; as well as some helpful tips on what tactics to deploy in order to achieve them.
Bloomberg’s Dominic Chu breaks down results from Microsoft and Google and looks at why the companies fell short of expectations. He speaks on Bloomberg Television’s “In The Loop.”
Martin Garner, director of mobile internet at CCS Insight, reviews results from Microsoft and Google and looks at why the companies fell short of expectations. He speaks on Bloomberg Television’s “The Pulse.”
In communications, the words we use are important. This is especially true is sales and marketing. The wording of our “pitch” can decide the faith of the product we sell. Psychology and marketing go hand in hand for centuries to find ever improved sales and marketing pitches a consumer can’t refuse to acknowledge. Continue reading
Jon Erlichman breaks down Facebook’s earnings numbers on Bloomberg Television’s “Bloomberg West.” (Source: Bloomberg)
There are tons of data sources marketers can use to gather information about peoples’ online search behavior, if you want to get the best data available, you’ve got to do it yourself. That’s why we partnered with SurveyMonkey for a study that gives us actionable insight into search patterns. Continue reading
A detailed Infographic on how to test and improve your landing pages and marketing results, difference between A/B testing and Multivariate testing,important landing page element , landing page testing mistakes and lot more.
10 things to watch for in Apple’s earnings call – MarketWatch. All eyes will be on Apple (NASDAQ:AAPL) this afternoon when it reveals results for the crucial holiday quarter, including sales of the new iPhone 5 and iPad Mini. The … Continue reading
Google‘s third-quarter earnings report leaked four hours early Thursday afternoon. The earnings, which missed Wall Street’s expectations, sent the stock down more than 8% before trading was halted. Google said R.R. Donnelley, its filing agent, is to blame.
Earnings were $9.03 a share on $11.33 billion in revenue, missing expectations of $10.63 a share on revenue of $11.86 billion. Profits took a 20% dip due to costs related to the acquisition of Motorola and Android development. Google’s paid clicks were up 33% year-over-year, but cost-per-clicks revenue declined 15% from the year previous.
Numbers are one thing, but the data is much easier to take in visually, which you can do in the Statista graphic below. What do you make of Google’s less-than-stellar third quarter? Share your thoughts in the comments.
Source: Mashable.com, Statista