Tag Archives: strategy

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Is Apple’s New iPhone Strategy the Right Move?

Nothing excites Apple’s admirers more than a new iPhone. This time around, Apple may unveil not one but two new phones, one an upgrade to the iPhone 5 and one less expensive model. Bloomberg’s Jon Erlichman has more on Bloomberg Television’s “Bloomberg West.” (Source: Bloomberg)

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Marketing Strategies To Improve Web Traffic – Infographic

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Everyone is trying to get more traffic to a website or blog. Bigger web properties spent millions to increase traffic. if you are not that big, here are a few ways how you can improve your web traffic.

This infographic shows 27 ways to get more traffic. These are all proven strategies and you should implement them one after the other to increase your visibility.

Source: Crawford and O’Brien

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Motorola Moto X: Google’s Entire Mobile Strategy Rests On This Phone

Bloomberg Businessweek’s Sam Grobart considers the debut of the Motorola Moto X, the latest smartphone from Google, and a linchpin of the search giant’smobile strategy.

Advertising: Get The Basics Or Refresh Your Memory – Infographic

advertising-101_51eed0f143779Advertising possibilities are growing. It is becoming more and more important to find the right strategy, words and ways to do it.

This infographic can serve as a bridge when you sit over your next campaign and look for ways and styles to do so.

Have a look and refresh your memory.

Source: Collaborative Lead

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Online Marketing Strategy: 5 Questions To Ask – Inofgraphic

When was the last time you took a step back to analyze your current online marketing strategy? What questions do you ask yourself to make sure you are getting the most out of your efforts?

If you’re like most busy professionals or business owners, then we’d probably guess that it’s been quite some time since you took a good look at where you’ve been investing your time and effort. Continue reading

Low Cost SEO Is Not Enough Anymore – Infographic

The ultimate purpose of a Google search algorithm update is to improve the user’s experience. Google makes over 500 search algorithm changes per year. Its most recent algorithm, Penguin is aiming to decrease search engine ranking of websites that violate Google’s webmaster guidelines by using black-hat SEO techniques. Continue reading

How To Create A Focused Content Marketing Strategy – Infographic

We created the 7 steps to an optimised content marketing strategy make it easy for you to adapt your existing online strategy to a focused content plan. Continue reading

Do Your Employees Know About Your Social Business Strategy? – Infographic

75% of employees don’t know your strategy. Address this by defining a social business strategy. And then executing it. Continue reading

Business And Marketing: Mobile Is Maturing. Are You? – Infographic

Mobile is maturing. Are you? An engaging infographic brought to you by Mutual Mobile, the largest app and mobile web developer in the United States. Continue reading

Inbound Marketing: What, Why, How – Infographic

Inbound marketing has been added to a lot of people’s vocabulary lately. Why? Because it encompasses what every business needs to survive: real marketing.

Take a glimpse into the what, who, why, when, how, and where of inbound marketing. These basic fundamentals will not only give you insight into this necessary strategy, but it will also give you a starting point for your own online business goals. Continue reading

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Mobile is taking off. Smartphones are everywhere and people get used to them, using them as their first choice to do online business. Here are more reasons why you need to empower your mobile marketing strategy in order to boost … Continue reading

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Small Business Marketing Cycle – Developing a marketing strategy can be though. Luckily, the “Toolbox of the Small Business Marketing Cycle” helps you streamline the process, all while providing popular tools that will allow you to better acquire and manage … Continue reading

The Retail Industry And Mobile Business – Infographic

Cognizant analyzed the mobile web and app offerings of the top 100 retailers. Here is what we found about the current state of mobility in retail (infographic).

The mobile phenomenon almost caught retailers by surprise. Consumers warmly embraced smartphones and tablets in their daily lives and at a blinding and dramatic pace, permanently altering how they shop for products and services.

Retailers were forced to follow and to quickly offer mobile solutions to smartphone–wielding customers. Despite limited success, choice of multiple platforms and associated skill constraints, retailers responded by offering mobile optimized Web sites and native apps with many useful features for customers on the go.

To better understand how top retailers have responded to mobility, we analyzed the offerings ( Mobile Web and iPhone/Android apps) of players featured in the STORES.org list of Top 100 Retailers (we excluded restaurant chains like McDonald’s and Wendy’s from this analysis). The below infographic presents our insights on the current state of retail mobility based on this research:

  • A majority of top retailers have a mobile offering in place though a small, yet significant, number have yet to get onto the bandwagon.
  • A clear winning platform strategy has yet to emerge.
  • Though retailers offer a slew of useful features, mobile offerings have not met customer expectations.
  • There is tremendous opportunity to enhance the mobile customer experience.

We hope that as retailers define (or refine) their mobile strategies, they will be able to use these insights as inputs into the decision – making process.

Source: Cognizant.com

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What Makes A Brand Social – And How? – Infographic

Being social online is fast becoming critical to being a world class brand. Technology alone does not make a brand social. The reality is that internal strategy, planning, cohesiveness and comfort in the digital space must come first if brand sociability is to come at all. Weber Shandwick partnered with Forbes Insights to survey nearly 1,900 senior marketing/communications executives with digital responsibility in 50 countries worldwide to identify what makes brands social — and how.

Source: Visual.ly

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The Social Media Marketing Industry – Infographic

Our Infographic “Social Media Marketing Industry” covers the latest Social Media Trends, Social Media Challenges, Strategy of social media marketers and lot more.

Infographic by – GO-Globe.com